Diy Podcast Setup - FasterCapital

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1.Estimating the recording and editing expenses[Original Blog]

One of the most important factors that determine the cost of a podcast is the quality of the audio production. Recording and editing are the two main steps involved in creating a podcast episode. Depending on your level of experience, skills, and equipment, these steps can vary in complexity and cost. In this section, we will explore how to estimate the recording and editing expenses for your podcast MVP.

There are two main approaches to recording and editing a podcast: DIY (do it yourself) or outsourcing. Each approach has its own pros and cons, and the choice depends on your budget, time, and preferences. Here are some points to consider for each approach:

1. DIY: This approach involves recording and editing your podcast episodes by yourself, using your own equipment and software. This can be a cost-effective option if you already have the necessary tools and skills, or if you are willing to invest in them. However, this approach also requires more time and effort, as you will be responsible for every aspect of the audio production. Some of the expenses involved in this approach are:

- Microphone: A good quality microphone is essential for capturing clear and crisp audio. You can find a decent microphone for as low as $50, or you can splurge on a professional one for over $500. The choice depends on your budget and the type of podcast you are creating. For example, if you are recording interviews or conversations with multiple guests, you might need more than one microphone, or a mixer to connect them.

- Headphones: Headphones are useful for monitoring your audio levels and quality while recording and editing. You can use any headphones that you have, or you can buy a pair of studio headphones for better sound isolation and accuracy. A good pair of studio headphones can cost anywhere from $50 to $300.

- Recording software: Recording software is the program that you use to capture and save your audio files. There are many free and paid options available, such as Audacity, GarageBand, Adobe Audition, etc. The choice depends on your operating system, your level of expertise, and your desired features. Some recording software also offer editing capabilities, which can save you from buying a separate editing software.

- Editing software: Editing software is the program that you use to edit, enhance, and polish your audio files. Editing involves cutting out unwanted parts, adjusting the volume, adding effects, mixing, etc. There are many free and paid options available, such as Audacity, GarageBand, Adobe Audition, etc. The choice depends on your operating system, your level of expertise, and your desired features. Some editing software also offer recording capabilities, which can save you from buying a separate recording software.

- Hosting platform: A hosting platform is the service that you use to store and distribute your podcast episodes online. There are many free and paid options available, such as SoundCloud, Podbean, Libsyn, etc. The choice depends on your budget, your expected audience size, and your desired features. Some hosting platforms also offer analytics, monetization, and marketing tools, which can help you grow your podcast.

An example of a DIY podcast setup could be:

- A Blue Yeti USB microphone ($130)

- A pair of Audio-Technica ATH-M50x studio headphones ($150)

- Audacity as both recording and editing software (free)

- SoundCloud as hosting platform (free for up to 3 hours of audio per month, or $16 per month for unlimited upload)

The total cost of this setup would be $280 upfront, plus $16 per month for hosting.

2. Outsourcing: This approach involves hiring a professional or a company to record and edit your podcast episodes for you. This can be a time-saving and hassle-free option if you have the budget and the trust to delegate these tasks. However, this approach also requires more communication and coordination, as you will have to provide clear instructions and feedback to the service provider. Some of the expenses involved in this approach are:

- Recording service: A recording service is a professional or a company that offers to record your podcast episodes for you, using their own equipment and studio. This can be a convenient option if you don't have the space, the equipment, or the skills to record your podcast by yourself. However, this option also requires you to travel to the studio, or to arrange a remote recording session with the service provider. The cost of a recording service can vary depending on the location, the duration, the quality, and the availability of the service. A typical recording service can charge anywhere from $50 to $500 per hour of recording.

- Editing service: An editing service is a professional or a company that offers to edit your podcast episodes for you, using their own software and skills. This can be a beneficial option if you don't have the time, the patience, or the expertise to edit your podcast by yourself. However, this option also requires you to trust the service provider to deliver the desired results, and to communicate your expectations and feedback clearly. The cost of an editing service can vary depending on the complexity, the quality, and the turnaround time of the service. A typical editing service can charge anywhere from $25 to $200 per hour of editing.

- Hosting platform: A hosting platform is the same as in the DIY approach, except that you might have to pay extra for the service provider to upload and manage your podcast episodes for you. Alternatively, you can choose to handle this task by yourself, and save some money.

An example of an outsourcing podcast setup could be:

- A recording service that charges $200 per hour of recording

- An editing service that charges $100 per hour of editing

- Libsyn as hosting platform ($15 per month for up to 250 MB of upload)

The total cost of this setup would depend on the length and the frequency of your podcast episodes. For example, if you produce one 30-minute episode per week, the cost would be $300 per episode, plus $15 per month for hosting.

Estimating the recording and editing expenses - How to calculate MVP cost for a podcast: A simple formula